ASUS announced that it has won 39 prestigious 2022 Red Dot Design Awards in recognition of outstanding product design, setting a new record number of wins for the company in a single Red Dot Award competition. The wins underscore the ASUS commitment to design innovation and delivering incredible experiences that enhance the lives of people everywhere.
We are honored to be recognized by Red Dot this year again, and I am proud of the entire team for striving every day to take ASUS innovation and design to the next level,” said ASUS Chief Design Officer, Mitch Yang. “Building on our successes year by year, the ASUS Design Thinking methodology that puts users at the forefront helps us continuously explore user needs to deliver incredible experiences and smart, joyful lives for everyone.”
"Our international jury assessed a considerable number of products this year, as a record number of companies and design studios once again faced the professional judgement of our experts. The fact you emerged victorious from such a strong group of participants is testimony to the extraordinary quality of your product," said founder and CEO of Red Dot, Professor Dr. Peter Zec.
The Red Dot Award is one of the world’s largest design competitions with more than 18,000 total entries across three disciplines: Red Dot Award: Product Design; Red Dot Award: Brands & Communication Design; and Red Dot Award: Design Concept. For more than 60 years, a renowned international jury of experts from a spectrum of disciplines has convened annually to select the best designs in a rigorous adjudication process that spans several days and focuses on criteria such as the level of innovation, functionality and longevity.
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